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Roca Pads

Chappelle's Show
SKETCH-O-VISION
A VERY GOOD USE OF YOUR TIME.

The setup

A mock commercial gives Roc-A-Fella a sanitary-pad line, complete with a celebrity pitch and a very unconventional product test.

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The premise

Here’s the bit.

Chappelle introduces the expanding world of rapper-branded merchandise before the show cuts to a bright, pristine pad commercial. Two women discuss a new Roc-A-Fella product, and Damon Dash appears as its spokesman. His demonstration compares the pads using malt liquor and vodka. Back in the bedroom, the product seems to have brought hip-hop slang and gestures along with it, leaving one friend baffled.

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One more couldn’t hurt.

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