Three smiling children introduce a new rubber ball in a bright, upbeat commercial. The sales pitch soon gives way to a stream of precautions that make the toy sound increasingly hazardous: it can move at dangerous speeds, cause alarming physical symptoms and expose users to a mysterious substance from space. The manufacturer adds special storage requirements and disclaims responsibility for accidents, while the announcer mentions military uses overseas. Through it all, the presentation keeps its reassuring tone and returns to an enthusiastic product endorsement.