Ad Agency Tampons

Ronnie calls the agency's creative team to order, recalls how Ravi's slogan helped them sell toilet paper to the villages, and announces their toughest job yet: an account to promote tampons to modern Indian women. Asking Neelam for ideas because she is the only woman on the team earns an indignant refusal, and a description of the British campaign's skydiving model in skin-tight Lycra goes nowhere. Once the box is opened, the men are baffled, one of them assumes the product has to be swallowed, and the team decides it should carry a warning that only married women may use it. Ram then pitches his concept, in which a woman in a full burkha, a bell round her neck and a sign declaring her unclean, is saved by a packet of the product, and the room greets it as a triumph. Neelam storms out, and the men put her mood down to the time of the month.

British Comedy Guide lists this segment as "Indian advertising agency" in Series 1, Episode 5; TheTVDB's rundown for the same episode lists it as "Ad Agency" followed by "Tampon Ad".