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Pitch Meeting
The setup
The premise
Here’s the bit.
Cheetos executives invite two advertising teams to pitch a new campaign after an impressive year of Super Bowl commercials. One agency offers earnest stories about social issues, attaching the snack brand to each emotional conclusion. The other proposes ordinary situations built around people enjoying the product, leaving the clients cold. As the ambitious concepts become less connected to the snack itself, the bewildered rivals try to match their competitors and finally discover where the clients draw the line.
The funny people
Meet the cast. 6
Say it with us
Highly quotable.
Eat Cheetos. They’re good.
I am absolutely starving for a Cheeto right now.
A little extra
Notes from the archive.
The sketch responds to the socially conscious advertising seen during the 2017 Super Bowl.
The rabbit hole continues
One more couldn’t hurt.
More from Saturday Night Live.








