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Target Commercial
SKETCH-O-VISION
A VERY GOOD USE OF YOUR TIME.
The setup
Watch on YouTube
Watch onYouTube
The premise
Here’s the bit.
In the sunny voice of a retail commercial, the ad lists Target's holiday decor and bakeware, then admits what stressed-out shoppers really need after a rough election season: somewhere quiet to sit in a car. A woman in the parking lot slumps over the steering wheel, reclines her seat, and trades a long silent look with a stranger. Inside, the ad suggests she wander the clothing racks, lie down in the toy aisle and sneak a drink from a hidden flask in a tub of modeling clay. A bubbly red-vested employee finally joins her on the beanbags with snacks, and the pitch ends on the store's slogan and a reminder that all this still has to be paid for.
The funny people
Meet the cast. 4
Say it with us
Highly quotable.
A big empty parking lot you can just come sit in for a sec.
You can even put your seat all the way flat and then put it back up again. That took a couple seconds.
Open the blue one, and surprise, we hid a flask in there for you.
A little extra
Notes from the archive.
This fake ad aired in the November 19, 2016 episode hosted by Kristen Wiig, who does not appear in it.
Script
Automatically generated script; wording may contain errors. Speaker labels are inferred.
- 00:00
Announcer
It's Thanksgiving. And as always, Target has your whole family covered. Whether you need festive home decor, last-minute bakeware, or even a turkey. And if you're home for the first time since the election, Target's got what you need the most. A big empty parking lot you can just come sit in for a sec. with over 500 beautiful empty spots as far as the eye can see, Target's parking lot is the perfect place to just stare out, bang your head on your steering wheel, or text a friend, I honestly can't with them today. You can even put your seat all the way flat and then put it back up again. That took a couple seconds. Or turn off your car's ignition and just look at your breath for a while. And while you're there, why not make eye contact with a stranger in another car? And without either of you saying a word, communicate the entire story of your day. Want to kill more time? Head inside. You can wander our clothes aisle and think to yourself, oh yeah, Mossimo. Plop down by our bras and add random numbers on your calculator. Or go to our toy section and just lay down back there. And here's a tip. Check out the Play-Doh. Open the blue one, and surprise, we hid a flask in there for you. Bottoms up, girl. You deserve it. So this Thanksgiving, tell your parents you're gonna grab something from Target real quick, come kick it, then go home and tell them they didn't have it. It'll be our little secret. Target, buy yourself some time.
- 01:35
You do have to pay for all this, though. What?
The rabbit hole continues
One more couldn’t hurt.
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