Heroin AM

A cheerful advertisement presents heroin as something busy parents should be able to fit into their day. Two mothers and a soccer coach praise a fictional non-drowsy version that promises to preserve their energy, while bright packaging, a productivity graph and a gummy-bear option make it look like an ordinary household remedy. The upbeat testimonials give way to a coach collapsing on the field and a mother hallucinating that her husband and son are monsters. The commercial ends by revealing that the same mother is driving a school bus.