December to Remember Car Commercial

youtube.com
A dad's Lexus surprise goes horribly wrong when his family realizes he spent $4,000 (he thinks) on a luxury car after losing his job.
Christmas
Parody
Commercial Parody
Suburban Home
Family Dysfunction
Cringe
Gift Giving

YOU THOUGHT THIS ENTIRE CAR COST $4000??!!!
DID YOU SERIOUSLY BUY A CAR WITHOUT ASKING ME!? THIS IS A MAJOR PURCHASE!
YEAH, WELL, IT WAS BEGINNING TO LOOK A LOT LIKE SAVINGS
Hey pal looks like your old man's busted
I lost my job last week
What's the monthly payment on this thing?
It came with a big red bow!

This sketch parodies the iconic Lexus "December to Remember" holiday commercials where a spouse surprises their partner with a luxury car complete with a giant red bow. Beck Bennett plays an overly enthusiastic father who presents a new Lexus to his horrified wife (Heidi Gardner) and son (Timothée Chalamet) on Christmas morning. The sketch takes a dark turn when the father reveals he thought the entire car cost $4,000 (vastly underestimating the actual price) and casually mentions he lost his job. His wife is furious about making such a major purchase without consulting her, while their son is mortified. A nosy neighbor (Mikey Day) stops by and makes the situation even more awkward. The sketch brilliantly satirizes the aspirational luxury of these commercials by showing the financial irresponsibility and family dysfunction that would actually result from such an impulsive purchase.

The sketch effectively mocks Lexus's long-running "December to Remember" campaign which has become synonymous with luxury holiday gift-giving. The video has garnered over 10 million views on YouTube, making it one of the more popular digital sketches from Season 46. The comedy comes from the father's complete lack of financial awareness and the family's escalating horror at his decisions.

PersonRole
Beck BennettBeck BennettWriter
Streeter SeidellWriter
Lorne MichaelsProducer
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